To promote direct sales to consumers, farmers’ markets have been started in the form of Apni Mandis in Punjab, Rythu Bazaars in Andhra Pradesh, Uzhavar Santhai in Tamil Nadu, and Shetkari Bazaar in Maharashtra. 1. Gate Sales: When farmers sell agricultural produce directly to consumers, it is called farm gate sales. Farmers either sell directly […]
Direct Marketing Initiatives for Agriculture | India
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